Jenson & Nicholson – Whenever You See Colour, Think Of Us
A peek into the making of the line and the extremely successful advertising campaign
https://portfolio.mentza.com/portfolio/vejayanand/circles/20496
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Categories Advertising
Iconic Ads: Ujala – Char Boondon Wala
Ujala was launched by Jyothy Lab in 1993 in Kerala. Liquid fabric whitener was non-existent. The only player was a powder blue brand- Robin Blue from Reckitt and Coleman.
Ujala…
Categories Advertising
Iconic Ads: Surf Excel- Daag Acche Hain
Surf had been through huge successful campaigns like Lalitaji & Dhoondte Rah Jaoge. In 2004, the brands' growth had stagnated. There was competition from various flanks.
At…
Iconic Ads: Volkswagen – Singin’ in the Rain
For 25 years, the Volkswagen Golf GTI had been an iconic vehicle and a recognisable brand name, and the debut of the current generation Golf GTI commercial (in 2005) was expected …
Iconic Ads: Hajmola – Masterji
Ayurvedic or traditional Indian OTC medicines have been the focus of Dabur for more than a century and a half. Dr SK Burman mass-produced ayurvedic medicines that could be purchas…