- Anticipating the Next Consumer Shift: How Retailers Can Stay Relevant in a Volatile World
Retail is shifting fast. Discover how Indian and global consumers are changing, and what retailers must do to stay relevant in a volatile marketplace
- Why MTV Failed: The Rise and Fall of a Cultural Powerhouse
MTV, once the voice of youth culture, lost its way through digital disruption, reality TV, and a failure to evolve in the streaming era.
- The Rise of Pet Companionship in India: How Love, Loyalty, and Loneliness Are Reshaping Consumer Behaviour
Pet companionship is transforming India’s consumer culture—bringing calm, connection, and compassion to a stressed, digital generation.
- Trust by Design: How Airbnb Invited Strangers Home
Unpack the hidden role of psychology and design in the trust economy. See the surprising aspects that built Airbnb.
- Timepieces to Timeless Living – The Evolution of Titan
Titan transformed into one of India’s most trusted lifestyle brands — blending design, technology, and emotion to define modern Indian aspirations.