Miss Clairol – Does She..or Doesn’t She?
Iconic Ads: Volvo Trucks – Epic Split
Up until 2011, Volvo Trucks' launch marketing followed a more conventional strategy—public relations, social media, YouTube videos, and printed promotional materials were all meth…
Categories Advertising
Iconic Ads: Super Rin – Safedi Ki Chamkar Zyada
In the 70s, Unilever had a detergent bar that had managed to gain some success in South Africa. They used the same economy plank in India – ‘If you wash with the detergent bar you…
Iconic Ads: Amaron -Lasts Long, Very Long, Ting Tong
Car batteries were a forgotten product. Under the hood, forgotten for a long time, till something happened. A slow-moving product!
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Categories Advertising
Iconic Ads: Happydent – The Photographers Flash Bulb
Perfetti Van Melle was launching Happydent White in 2005.
The international team was clear - Tweak the extremely successful international campaign to Indian tastes. A girl and …