Iconic Ads: Fastrack: Come Out of the Closet
Posted on by Vejay Anand
Fastrack was creating more than just a buzz through its advertising. They were not preachy but spoke in a language which the youth spoke. Their communication was candid and straig…
Great Campaigns: Coca Cola – Black Santa
Posted on by Vejay Anand
To revitalize its brand perception and reconnect with Brazilian consumers during the holiday season, Coca-Cola launched a groundbreaking campaign in Brazil featuring a Black Santa…
Categories Advertising
Iconic Ads: Maggi Sauces – It’s Different
Posted on by Vejay Anand
According to Nestle- “Maggi Hot & Sweet is a unique blend of sweet and chilli and it has always appealed to the palates of the masses, irrespective of age or gender.
It was…
Categories Advertising
Iconic Ads: Nirma – Sabki Pasand
Posted on by Vejay Anand
As per reports, ‘Sabki Pasand Nirma’ is one of the longest-running jingles of Indian advertising, even though the commercial has been tweaked time and again, keeping pace with the…