De Beers – A Diamond is Forever
A look at how the line was created by Frances Gerety for De Beers. And how did it stand the test of time?
Get Your Brand Voice
Brand voice is a way a brand's personality, values, and tone are consistently communicated to its audience. It includes the distinct ways in which a brand conveys its messages, wh…
Iconic Ads: Budweiser – This Bud’s For You
Anheuser-Busch began the 1970s with Schlitz as its main competitor, but by the end of the decade, it was up against a new No. 2 Miller.
Anheuser-Busch was jolte…
Iconic Ads: Miller Lite – Great Taste, Less Filling
In 1970 Philip Morris had bought Miller. And they intended to bring their muscle into the beer business
Coming off a miserable entrance into the low-calorie beer field, the Mil…
Categories Advertising
Iconic Ads: Strepsils – The MGM Lion Meow!
1970’s. Back to the Boots Company but a different brand – Strepsils. And with Clarion
The difficult Anil Kapoor was the client, and he used to grind agencies to death.
Agenc…