Miss Clairol – Does She..or Doesn’t She?
Categories Advertising
Iconic Ads: Cinthol – Freshness with Imran
Cinthol was known for its twin promise of freshness plus deodorant (fragrances). The tonality of the brand has been about challenging you to take on the outdoors without any inhib…
Iconic Ads: L’Oreal – Because I Am Worth It
What has hair colour to do with women's liberation? Lots, if you realize how L'Oreal's famous slogan was created. It came from an unexpected source: female frustration.
The ide…
Categories Advertising
Iconic Ads: Classroom – Mentos
For years, funny & smart Mentos commercials were not missed because they advertised what the product could (albeit tongue-in-cheek) do, not the product itself.
Worldwide, M…
Iconic Ads: Diu – Ilha de Calma
Ogilvy won the mandate for Diu Tourism, amid intense competition. It was our attention-getting creative idea that clinched it. We went on to launch the campaign with teaser ads de…