Branded Content – Ikea: Trapped in the 90s – Reality Show
Ikea produced a reality programme called Trapped in the 90s to commemorate its 25th anniversary in Spain. The show included six individuals who were forced to live in a house that…
Tag: ikea
Pizza Hut x IKEA SÄVA – Life-Size Version of Plastic “Tables” Found Inside Pizza Boxes
If you've ever taken pizza to go, you may have seen a little table made of plastic called a "pizza saver" tucked away within the delivery box at the centre. IKEA, in conjunction w…
Iconic Ads: Ikea – Lamp
In 2002, Crispin Porter + Bogusky's Paul Keister and his team were lounging about at his place, coming up with the approach that would ultimately win them the business. You can ge…
Iconic Ads: Ikea – Dining Room, Gay
It was the latter days of the AIDS crisis in 1994. There was a lack of appreciation for LGBTQ socially and in culture. It was 3 years before Ellen DeGeneres came out. The US Milit…