Skip to content

Point of View

Business & Marketing Thoughts

  • Home
  • Blog
  • Subscribe
  • About Me
  • Contact

Categories

  • Advertising
  • Business
  • General
  • Marketing
  • Pets
  • Podcasts
  • Twitter
  • LinkedIn
  • YouTube
© 2021 Point of View / Onlykutts. All rights reserved.

Tag: branding

Categories Marketing

Will Too Much Minimalism Kill Brands?

Posted on November 26, 2024November 29, 2024by Vejay Anand
minimalist-brands.jpg
In the aftermath of the Jaguar rebranding, it is pertinent to relook at minimalism. (The 2020s Jaguar logo was appealing to me but I would still ask people to wait and watch befor…
Continue reading "Will Too Much Minimalism Kill Brands?"
Categories Marketing

The Importance of Brand Consistency

Posted on December 15, 2022by Vejay Anand
the-importance-of-brand-consistency.jpg
When you travel with Singapore Airlines, you feel that many aspects communicated through various media are extended to the aircraft - the Singapore Girl, the high price levels, t…
Continue reading "The Importance of Brand Consistency"
Categories Business, General, Marketing

Brandless & Branded- No Name

Posted on April 12, 2022April 13, 2022by Vejay Anand
It was a difficult time for the Canadian economy in the 1970s. With such significant inflation, consumers were forced to spend a larger portion of their income on essentials like …
Continue reading "Brandless & Branded- No Name"
Search