Pets

The snacking craze and the increasing focus on practicality in pet items are two examples of consumer behaviours that can make their way into the pet industry. The surge i…

The surge in human urbanisation has significantly impacted pet ownership trends in India. With over half of the global population residing in urban areas by 2007, and the number c…

Co-writer: Ravi Teja Mandapaka The trend of humanizing pets has been gaining momentum in recent years, and it's more than just a fad. The trend reflects a significant shift in …

Rising pet ownership in Asia has spurred the region's pet care industry to expand fast. While the popularity of smaller pets was on the rise before the epidemic, it skyrocketed af…

Since I know a little about science, I can understand many of the scientific terms used to describe my pet's epilepsy medication. I observe individuals, especially in online forum…

"Animals may teach us invaluable lessons about ourselves, which may be their most incredible gift." Author: Nick Trout As a dog parent and dog lover, I couldn't pass up this ch…

Many of the same trends that have been prevalent in the pet food market over the previous few years are still widely prevalent today. Premiumization and humanization, two related …

Despite slowing economies around the world, a pandemic (which actually boosted sales), and rising prices, the pet food industry has grown steadily over the last few years. It's st…

It has been seen that these trends are gaining popularity in the dog food market. Experts believe that the humanization of dogs is a primary driver of consumer behaviour and produ…

In the early 21st century, the concept of sustainability has grown more popular. Businesses and whole industries are looking for ways to use eco-friendly products and practices in…

It is estimated that the Indian pet business is one of the strongest and fastest-growing in the world's pet sector. A new pet speciality brand is launched every week, while establ…

Pet food product manufacturers want to fill the innovation pipeline with products and ideas that open up new market possibilities for them. A pet food company's long-term succe…

Strange are the ways of branding in e-commerce in the US. The Amazon reminded you of the Brazilian rain forest the first time you heard about it. A newcomer to the online retail w…

There are many types of natural health and wellness products on the market, and it is the responsibility of retailers to explain the items' efficacies. There's nothing like the…