Skip to content

Point of View

Business & Marketing Thoughts

  • Home
  • Blog
  • Subscribe
  • About Me
  • Contact

Categories

  • Advertising
  • Business
  • General
  • Marketing
  • Pets
  • Podcasts
  • Twitter
  • LinkedIn
  • YouTube
© 2021 Point of View / Onlykutts. All rights reserved.

Business

Categories Business, Marketing

DoubleTree’s Chocolate Chip Cookies – Delighting the Customers & Creating Stories

Posted on March 1, 2022March 1, 2022by Vejay Anand
Every day, the Doubletree By Hilton hotel chain distributes 75,000 freshly baked chocolate chip cookies to its guests for free. Something which guests look forward to now. One …
Continue reading "DoubleTree’s Chocolate Chip Cookies – Delighting the Customers & Creating Stories"
Categories Business, Pets

Natural Health and Wellness for Pets – Retailer Implications

Posted on February 28, 2022February 28, 2022by Vejay Anand
There are many types of natural health and wellness products on the market, and it is the responsibility of retailers to explain the items' efficacies. There's nothing like the…
Continue reading "Natural Health and Wellness for Pets – Retailer Implications"
Categories Business, General

Analytics, Betting and a Football Club – The Brentford Success Story

Posted on February 23, 2022February 23, 2022by Vejay Anand
Brentford FC was promoted to the English Premier League last year after defeating Swansea in the Championship Play-off Final — a promotion that comes with a guaranteed $300 millio…
Continue reading "Analytics, Betting and a Football Club – The Brentford Success Story"
Categories Business, General

The Facebook Rebrand to Meta

Posted on February 11, 2022February 11, 2022by Vejay Anand
Facebook's reputation has been tarnished as a result of the Cambridge Analytica data breach and the information made public by whistle-blower Frances Haugen. They have increased s…
Continue reading "The Facebook Rebrand to Meta"
Categories Business, General

The Negative Power of Consumer-Platform Businesses

Posted on February 4, 2022February 4, 2022by Vejay Anand
Google, Meta (Facebook, Instagram) and Amazon are just a few of the technology platform companies that are dominating the businesses they operate in. The core of their business is…
Continue reading "The Negative Power of Consumer-Platform Businesses"
Categories Business, Pets

Humanization and Human-Grade Pet Food

Posted on February 2, 2022February 2, 2022by Vejay Anand
People's willingness to go to great lengths to protect their pets has grown stronger in recent years. Pets are increasingly being viewed as members of the family by many pet owner…
Continue reading "Humanization and Human-Grade Pet Food"
Categories Business, Marketing

‘Petization’ of Human Brands

Posted on December 19, 2021December 19, 2021by Vejay Anand
As human companies transition into dog, cat, and other pet items, the border between human and pet food continues to blur. Clif Bar, an energy bar company, aims to launch a pla…
Continue reading "‘Petization’ of Human Brands"
Categories Business, Marketing

Brand Communities – Getting Started

Posted on December 7, 2021January 18, 2022by Vejay Anand
If you work in marketing, you've probably heard about the terms 'brand community' from your bosses. You may have a rudimentary understanding of how to get started, such as by …
Continue reading "Brand Communities – Getting Started"
Categories Business, General, Pets

Exploring New Pet Ancillary Services

Posted on August 27, 2021September 13, 2021by Vejay Anand
During the pandemic, people turned to their pets for company and playmates more than ever last year as they nested at home. As you may be aware, pet industry trends often mirro…
Continue reading "Exploring New Pet Ancillary Services"
Categories Business, Pets

Humanization of Pets & Pet Products

Posted on August 24, 2021August 24, 2021by Vejay Anand
Anthropomorphism, or providing human-like products or experiences to pets, is a growing trend in the pet industry. This trend has created new innovative products. As a result, …
Continue reading "Humanization of Pets & Pet Products"
Categories Business, General

Unsung Heroes – Malcolm Mclean & Containerization

Posted on July 27, 2021July 28, 2021by Vejay Anand
Malcolm Purcell McLean was born in Maxton, North Carolina, in 1913. The son of a farmer, he knew the positives of hard work. Since he was poor, he could not educate himself and…
Continue reading "Unsung Heroes – Malcolm Mclean & Containerization"
Categories Business, General

Cincoro Tequila & Micheal Jordan

Posted on July 6, 2021July 6, 2021by Vejay Anand
It would take 40 mins more for Michael Jordan’s table at Pasquale Jones to be ready. Dinner was with Lakers co-owner Jeanie Buss, Bucks co-owner Wes Edens & Celtics co-owners …
Continue reading "Cincoro Tequila & Micheal Jordan"
Categories Business, General

Oops! Nike let Stephen Curry Slip Through

Posted on July 6, 2021by Vejay Anand
When Stephen Curry entered the NBA, he signed with Nike. His godfather, Greg Brink, worked for Nike. In Davidson college he wore Nikes. Curry's contract with Nike was up for re…
Continue reading "Oops! Nike let Stephen Curry Slip Through"
Categories Business, General

How Nike got Micheal Jordan

Posted on July 6, 2021July 6, 2021by Vejay Anand
Micheal Jordan wanted Adidas But Adidas wasn't making an offer Jordan was disappointed Jordan didn't want Converse, but because of coach Smith, he wore them at University…
Continue reading "How Nike got Micheal Jordan"

Posts pagination

Previous Page 1 … Page 22 Page 23 Page 24 … Page 26 Next
Search