Mile Sur Mera Tumhara
This song was the finest musical and lyrical tribute played to the spirit of India starring a galaxy of stars.
Categories Advertising
Iconic Ads: India Tourism – Incredible India
In 2002, global tourism was in dire straits because of 9/11 and its repercussions. Growth in India's tourism had stalled and some other countries like China were doing well.
A …
Storytelling – Turning a Restaurant Robbery into Viral Advertising
The footage of a robbery at a taco shop in Las Vegas was turned into a funny commercial, and many Internet users were craving corn tortillas because of it.
Two men can be seen …
Iconic Ads: Edeka – Heimkommen
Edeka, a German supermarket, used this heartfelt commercial in its 2015 Christmas marketing to connect with families around the world.
In the part of a lonesome grandfather, Br…
Categories Advertising
Iconic Ads: ITC Sundrop – Healthy Oil for Healthy People
There were a few parameters to be followed when ITC ventured into edible oil marketing which the team had agreed upon:1) Packed refined oil for the same price as loose oil, which …