Skip to content

Point of View

Business & Marketing Thoughts

  • Home
  • Blog
  • Subscribe
  • About Me
  • Contact

Categories

  • Advertising
  • Business
  • General
  • Marketing
  • Pets
  • Podcasts
  • Twitter
  • LinkedIn
  • YouTube
© 2021 Point of View / Onlykutts. All rights reserved.

Tag: sulekha bajpai

Categories Advertising, Podcasts

Pan Parag

Posted on May 11, 2022May 19, 2022by Vejay Anand
podcast
The classic Pan Parag ad with Shammi Kapoor and Ashok Kumar. A conversation with Sulekha Bajpai who wrote the script https://portfolio.mentza.com/portfolio/vejayanand/circles/1…
Continue reading "Pan Parag"
Categories Advertising

Iconic Ads: Pepsodent – Dishoom, Dishoom

Posted on July 13, 2021July 13, 2021by Vejay Anand
In 93, Unilever launched Pepsodent to challenge Colgate. They used Pepsodent to target children hoping to capitalize on pester power and to get a customer at a very early age. …
Continue reading "Iconic Ads: Pepsodent – Dishoom, Dishoom"
Categories Advertising

Iconic Ads: Tobu – Aao Chale Hum, Lekar Apni

Posted on July 13, 2021May 11, 2022by Vejay Anand
In the 1970s & 1980s, tricycles for children were manufactured by small enterprises. Given the small size of the business, these enterprises sold them without tax. They floode…
Continue reading "Iconic Ads: Tobu – Aao Chale Hum, Lekar Apni"
Categories Advertising, Marketing

Iconic Ads: Melody Chocolates – Melody Khao, Khud Jaan Jao

Posted on July 13, 2021April 17, 2022by Vejay Anand
To a large extent, the confectionery market, especially at the lower end, is price driven and does not depend on types. For a rupee or two, the person (usually a kid), would like …
Continue reading "Iconic Ads: Melody Chocolates – Melody Khao, Khud Jaan Jao"
Categories Advertising

Iconic Ads: Pan Parag – Welcome the Baarat

Posted on July 2, 2021May 19, 2022by Vejay Anand
Ashok Kumar and Shammi Kapoor appeared in a commercial for Everest Advertising in the 1980s. They talked about welcoming the baaraat/ guests with Pan Parag. It's surprising to …
Continue reading "Iconic Ads: Pan Parag – Welcome the Baarat"
Search