Most eCommerce businesses assume customer retention is about discounts or better targeting. But the real problem lies in experience design. If your customers aren't coming back, y…
In the pandemic, e-commerce grew significantly. With the resulting extensive shop closures, many retail commentators predicted the end of physical storefronts. Online sales are an…
Strange are the ways of branding in e-commerce in the US. The Amazon reminded you of the Brazilian rain forest the first time you heard about it. A newcomer to the online retail w…