Alan Hepburn, who was in charge of marketing for Hovis in the 1970s, asked Collett Dickinson Pearce to come up with creative ideas that touched the audience's emotions instead of …
Tim Warriner and Roy Carruthers were sitting in their shared office on the fourth floor of Collett Dickenson Pearce's Howland Street building in 1964, staring at a brief that aske…
Two members of Collett Dickenson Pearce (CDP)’s creative team, copywriter Terry Lovelock and art director Vernon Howe, were tasked with creating a new image for the Dutch beverage…