Categories Advertising
Iconic Ads: Amul – Taste of India
By 1995, GCCMF aka Amul had grown to be a multiproduct company. And different products had different target audiences.
In each region, customers had different imagery of Amul. …
Tag: Amul
Categories Advertising
Iconic Ads: NDDB – Doodh Piyo Glassful
In the early 90s, milk faced a surprising challenge from soft drinks. Thanks to liberalization, people got access to colas, sodas and chocolates, etc.
The National Dairy Develo…