Ujala – 4 Drops to Success
Customers may credit Ujala's inventor, Moothedath Panjan Ramachandran, whose insistence on wearing spotless white garments every day is reported to have inspired the product's cre…
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Categories Advertising
Iconic Ads: Ujala – Char Boondon Wala
Ujala was launched by Jyothy Lab in 1993 in Kerala. Liquid fabric whitener was non-existent. The only player was a powder blue brand- Robin Blue from Reckitt and Coleman.
Ujala…