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Tag: redesign

Categories Marketing

The U-Turn of the Kraft Logo

Posted on October 30, 2022October 30, 2022by Vejay Anand
kraft logo
Kraft Pre 2009 Kraft, the multinational food conglomerate, updated its corporate logo in 2009. The new design was meant to differentiate the company's branding from that of Kra…
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Categories Advertising, Marketing

The GAP Logo Redesign – A Botched Attempt

Posted on October 26, 2022by Vejay Anand
gap logo
In 1969, the world's first Gap store opened. Due to its widespread appeal, it became one of the world's biggest speciality stores. Gap redesigned a 20-year-old logo in 2010 in …
Continue reading "The GAP Logo Redesign – A Botched Attempt"
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