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Tag: packaged

Categories Business, Marketing

Selling What’s Free: How Indian Brands Turn Water Into Gold

Posted on April 11, 2025April 11, 2025by Vejay Anand
In a country where Nimbu Pani, Jaljeera, and coconut water are sold on every corner, brands have found a way to bottle the basics—and sell them at premium prices. Here's how In…
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