Categories Advertising, MarketingIconic Ads: Levi’s Engineered Jeans – OdysseyPosted on June 20, 2022June 20, 2022by Vejay Anand To follow up on the success of 'Twist,' Levi's asked Bartle Bogle Hegarty in 2002 for a new ad campaign for Levi's Engineered Jeans. As their first major innovation away from thei…
