Tag: Cinthol

The Science, Strategy, and Saga of a Soap Icon The Origins: A Scientific Passion Turned Legacy The story of Cinthol begins not in a laboratory or boardroom but in the intell…

A year or so after Imran Khan had endorsed Cinthol, it was Vinod Khanna who reinforced Cinthol as a Macho brand. Cinthol also signified confidence, with both Imran and Vinod, …

Cinthol was known for its twin promise of freshness plus deodorant (fragrances). The tonality of the brand has been about challenging you to take on the outdoors without any inhib…