Categories Advertising, MarketingIconic Ads: Coca Cola – I’d Like to Buy the World a CokePosted on August 13, 2021August 13, 2021by Vejay Anand On January 18, 1971, Bill Backer, McCann Erickson’s creative director on the Coca-Cola account, was flying to London to meet Billy Davis, the Coca-Cola account's music director, t…
