Tag: amit sharma

In 2007, Jaago Re was initiated by Tata Tea. It was targeted at the youth. Research showed that they drank tea a lot and so Tata Tea wanted to ‘vibe’ with them (coffee was known a…

Aaj Se Nah Koi Dhomiar, Nah koi Purmi. Koi Bhi Apne Naam Se Nahi Jaana Jayega”, said sarpanch Abhishek Bachchan in a Haryanvi tone. “What an Idea" Balki said that, before th…

Around 2015, Google wanted to interact with users to showcase its different uses through stories that would make them love it even more.  Google believed that all users are sma…