Repositioning through packaging that is both aesthetically pleasing and useful while being true to the brand's values is key to…
A mistake in the creation of the packaging translated into a unique distinguishing feature of Angostura Bitters
Even if your idea is the best ever, it won't generate income if it doesn't resonate with your target market.
Mohammmed Khan gave Charms everything which the youth at that time aspired. The proposition and the aspiration