For growth, a new product is not necessarily where it comes from. There are times when it is necessary to…
Everybody has some hopes. Everybody has some aspirations. There is no one without any
A well-defined target audience is the very important. Many give vague descriptions. Resulting in a terrible marketing plan.
“Post-Demographics” – where relying on demographics for defining customers would be precarious. Consumers aren’t defining themselves by demographics – they…
Look at micro-targeting and only get people who will really find your product/ service interesting. The intention is to build…
You cannot be everything for everyone and you cannot expect 'anyone' to be interested. The root cause of poor marketing…