Spotify's "Sound Tour" campaign was a testament to the company's commitment to reimagining storytelling and authenticity in marketing
Capitalizing on its strengths of having a huge database of songs and millions of playlists, Spotify could cater different types…
Without reading the fine print, looks like Spotify has got a great deal by sponsoring Barcelona and branding Camp Nou
By collaborating and leveraging their strengths, Barilla and Spotify were able to reach a wider audience in a unique manner