personalization

Personalization in Pet Care Retail (Or Lack of It)

There is a lack of personalization in Pet care retail - both offline and online, in the Indian markets.

3 years ago

Subject Lines Matter

How you structure your subject line really matters for a positive result

3 years ago

I, Me, Myself – Personalization Will Drive Businesses of Tomorrow

Consumer behaviour has changed from buying a product which was made for everybody to a product which made for 'me'.

3 years ago