Berlitz uses guilt by capitalising on the audience's capacity to foresee a future of regret over not having improved their…
Pan Pasand, while it appealed to the kids, focused the communication on adults in scenarios which were made fun
The Betty White commercial propelled Snickers from seventh place into category leadership.
The "Big Ad" is an Australian TVC for Carlton Draught pale lager. It used viral marketing techniques to promote the…
The advertisement, which takes place in a swamp and features three frogs croaking Budweiser in sequence, proved an instant hit.
Axe veers from the usual. Instead of average joes creating a huge impact on beautiful women, it is about a…
The Epic Split became the most popular of the six advertisements in the Live Tests series, and brought Van Damme…
The advertisement capitalised on the Axe proposition of attraction/magnetism to the female audience.
Cindy Crawford in this Pepsi commercial from the 1990s is like a trip down memory lane and helped craft the…
Ally & Gargano leveraged Moschitta's fast-talking skills to create advertising that appealed to the target customer of Federal Express
‘The Complete Man’ was a metrosexual, caring, loving, family man, who was a far cry from the way males were…
A peek into the making of the line and the extremely successful advertising campaign https://portfolio.mentza.com/portfolio/vejayanand/circles/20496 https://open.spotify.com/episode/4eyofphbmARVjhm1OmP8qS?si=gJnlBbeiQ9Sj75RYoHhnFA The article is https://onlykutts.com/index.php/2021/07/06/jenson-nicholson-whenever-you-think-of-colour/
The goal was to build a football equivalent of the Bayeux Tapestry that would portray the World Cup's emotional and…
The film depicts beauty as a universal human ideal, regardless of gender, and serves as a catalyst for people and…