It was a parody by Energizer to counter the Duracell bunny but became more successful.
It was Victor Talking Company who made famous the Nipper and His Masters Voice Image/ logo by using it in…
The overall effect of the advertising to make jeans sensual, sexy, and suggestive without ever being vulgar.
Fallon McElligott crafted a campaign which in sense countered the perception with reality of the target audience.
Images having a strong sense of story appeal. The aristocratic and story appeal of the Hathaway man were conveyed by…
The line, not only summed up the product's benefit, she also identified the emotional trigger
Flat sales in the 1920s prompted Guinness, to hire advertising agency S. H. Benson to create a formal advertising campaign,…
Maharashtra had a variety. There was a ‘limitless vastness’ which the state offered.
It was a time when people were impressed by scientific evidence. "99 and 44/1 per cent pure" had just the…
Apple's commercial of 1984 is recognized as one of the greatest ads ever. It out positioned IBM