Customers are not buying products but rather the solution the product will give
A product, service, or piece of content increases in value as it gets more scarce or difficult to acquire.
Misplaced concern or underinformed opinions are influencing pet food trends and formulations thereby affecting well being.
Debranding is a contentious design trend, particularly among marketers, yet it's hard to ignore. It is a customer-centric approach
Thanks to Claude Hopkins, creating a cue and a trigger made Pepsodent a habit. This, in turn, became the same…
"Mauka," which means "opportunity" in English, and transformed it into a tune that pays tribute to both the victorious and…
Blind tasting tests consistently show that Pepsi is the winner, even though Coke is often considered the superior brand.
Effectively managing contradictory brands requires careful positioning, strategic alignment, and a clear understanding of the target audience
LIke steroids, discounts, if used indiscriminately, can lead to serious consequences, which can be detrimental to business
In today's fast-paced, globally connected, and ever-changing culture, the distinctions between fads and trends are more blurred.