General

The Uneasy Truce: Google Search on Apple Products

It would seem that the Google and Apple tie-up was more than just a win-win; it was also akin to…

2 years ago

The Flywheel Effect: Self Propelling

Smart businesses specifically design flywheels to take advantage of inherent developmental cycles for acceleration.

2 years ago

Unforgotten Brands: Sosyo

This cider-like fruit "Indian" drink has been steadily gaining marketshare but in India and internationally too

2 years ago

The Cocktail Party Effect

the Cocktail Party Effect demonstrates how human brains excel at processing and prioritising auditory data in complicated settings

2 years ago

Why Do People Overshop?

Our natural tendency is to attempt to amass more and more material possessions while simultaneously decreasing the amount of effort…

2 years ago

Doggone! What My Furry Kids Taught Me

There are many things we can learn from dogs. Here is my point of view after being with them for…

2 years ago

Forgotten Brands – Chandamama

Famous for its unique illustrations and stories, Chandamama was a renowned children's magazine published monthly.

2 years ago

Forgotten Brands – Phantom Cigarettes

Despite its contentious, harmful reputation, these "cigarettes" will be warmly remembered by '90s kids.

2 years ago

Forgotten Brands – Poppins

The multi coloured candy from Poppins was a favourite of children but unfortunately it could not withstand the onslaught of…

2 years ago

Forgotten Brands – Binaca & Binaca Geet Mala

Typical of brands that could not keep up, Binaca fell by the wayside even though it had created great brand…

2 years ago