MTV, once the voice of youth culture, lost its way through digital disruption, reality TV, and a failure to evolve…
Unpack the hidden role of psychology and design in the trust economy. See the surprising aspects that built Airbnb.
Titan transformed into one of India’s most trusted lifestyle brands — blending design, technology, and emotion to define modern Indian…
Discover why over-automating customer service hurts loyalty, and how blending tech with human care builds trust, empathy, and long-term retention.
Survival isn't about slashing prices or luck. It's about preparedness, adaptability, emotional connection, and purpose
Discover how brands like Titan, Amul, Nykaa, and Gap show why blending insight with imagination drives lasting success.
Managing a brand portfolio takes discipline to prune, wisdom to differentiate, and foresight to adapt.
Design the whole business around the customer, not just the product. Real examples show why.
Pet treat spending is under pressure, but health-focused, value-driven treats offer growth. Discover how brands can thrive with “smart indulgence.”
Cat ownership in India is on the rise, driven by Gen Z and Millennials. Yet pet food companies lag behind…