Strategic Marketing Roadmap: The Five Stages of Customer Awareness

1 month ago

This plan helps you create long-term consumer connections. When done well, it builds brand loyalty and advocacy beyond a transaction.

Fresh Meaty Moves: Why a Licious and Q-Commerce Collaboration Could Redefine Instant Grocery Delivery

1 month ago

Combining Licious's premium products can enable a q-commerce to stand out in consumer appeal and product selection, enabling continual development in India's…

Employees 1st, Customers 2nd

2 months ago

By fostering a positive, empowering work environment, companies build strong relationships with employees, ensuring the team delivers exceptional service

Pidilite’s Strong Growth – Mazboot Jod

2 months ago

Multipronged approaches like consumer-centric marketing, innovation, diversification, and excellent branding have contributed to Pidilite's success.

Growth Areas in the Indian Pet Food Market

2 months ago

With Indian pet owners showing a growing interest in high-quality, all-natural, and health-conscious options, the pet food market is booming

Bas 2 Minute – The Success Of Maggi In India

2 months ago

When people think about Maggi, they often feel a range of feelings, including fond memories, joy, ease, and love.

Fun Series: Parallels Between Biryani And Corporate Life

2 months ago

Corporate life, like biryani, requires a delicate combination of balance, perseverance, and collaboration.

Fun Series: Parallels Between Dhokla And Corporate Life

2 months ago

Corporate life, like Dhokla, requires a steady hand, plenty of planning, and the ability to pivot on the fly.

Fun Series: Parallels Between Dosa and Corporate Life

2 months ago

Corporate life is like a dosa—simple, complex, organised, and adaptable, requiring patience, skill, and enthusiasm.

Fun Series: Parallels Between Rossogolla And Corporate Life

2 months ago

When Rossogolla is consumed moderately, it's pleasant, but if consumed in excess, a break may be necessary