A look at the first significant ambush marketing exercise in India between the Cola giants
https://portfolio.mentza.com/portfolio/vejayanand/circles/22015
Discover the fascinating (and accidental) origin story of Parle Krackjack — India’s first sweet and…
From a bicycle-based sweet-selling venture to becoming one of India’s most iconic biscuit brands, Parle…
Discover why India’s booming pet care industry is attracting global investors like Nestlé. Learn about…
Gen Z might be the most digitally connected generation, but their hearts still lie in…
When customers are swamped by choice and burned by false promises, genuineness shines. Unpolished, human,…
An intriguing name is a strategy, not a gimmick. It can differentiate businesses, spark conversations,…