{"id":3965,"date":"2022-07-01T15:24:28","date_gmt":"2022-07-01T09:54:28","guid":{"rendered":"https:\/\/onlykutts.com\/?p=3965"},"modified":"2025-03-28T16:16:58","modified_gmt":"2025-03-28T10:46:58","slug":"raymonds-the-complete-man","status":"publish","type":"post","link":"https:\/\/onlykutts.com\/index.php\/2022\/07\/01\/raymonds-the-complete-man\/","title":{"rendered":"Raymond&#8217;s &#8211; The Complete Man"},"content":{"rendered":"\n<p>\u2018The Complete Man\u2019 was a metrosexual, caring, loving, family man, who was a far cry from the way males were represented in the 70s &amp; 80s. <\/p>\n\n\n\n<p>Here is the story behind the creation<\/p>\n\n\n\n<p><a href=\"https:\/\/portfolio.mentza.com\/portfolio\/vejayanand\/circles\/21227\">https:\/\/portfolio.mentza.com\/portfolio\/vejayanand\/circles\/21227<\/a><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: Raymond - The Complete Man\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" src=\"https:\/\/open.spotify.com\/embed\/episode\/0IzUmcR4PW0rrdB8iyfxPW?si=tpeE_sg4QCCH6fzWFbz1_A&#038;utm_source=oembed\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><a href=\"https:\/\/share.flipboard.com\/bookmarklet\/popout?v=2&amp;url=https%3A%2F%2Fonlykutts.com%2Findex.php%2F2021%2F07%2F04%2Fraymond-the-complete-man%2F&amp;title=Iconic%20Ads%3A%20Raymond%20-%20The%20Complete%20Man\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The campaign completely repositioned Raymond&#8217;s and reinforced the premium perception in customers minds. This was a great success<\/p>\n","protected":false},"author":1,"featured_media":3634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,1190],"tags":[39,1911,54,430],"class_list":["post-3965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-podcasts","tag-advertising","tag-complete-man","tag-marketing","tag-raymond"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Raymond&#039;s - The Complete Man Point of View<\/title>\n<meta name=\"description\" content=\"The campaign completely repositioned Raymond&#039;s and reinforced the premium perception in customers minds. 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This was a great success\" \/>\n<meta property=\"og:url\" content=\"https:\/\/onlykutts.com\/index.php\/2022\/07\/01\/raymonds-the-complete-man\/\" \/>\n<meta property=\"og:site_name\" content=\"Point of View\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-01T09:54:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-28T10:46:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2022\/05\/Podcast-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vejay Anand\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/onlykutts\" \/>\n<meta name=\"twitter:site\" content=\"@onlykutts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vejay Anand\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/\"},\"author\":{\"name\":\"Vejay Anand\",\"@id\":\"https:\\\/\\\/onlykutts.com\\\/#\\\/schema\\\/person\\\/c6940b43e5f6dbe5a3a0c4f8541ec277\"},\"headline\":\"Raymond&#8217;s &#8211; The Complete Man\",\"datePublished\":\"2022-07-01T09:54:28+00:00\",\"dateModified\":\"2025-03-28T10:46:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/\"},\"wordCount\":61,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/#\\\/schema\\\/person\\\/c6940b43e5f6dbe5a3a0c4f8541ec277\"},\"image\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/onlykutts.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Podcast-scaled.jpg\",\"keywords\":[\"advertising\",\"complete man\",\"marketing\",\"Raymond\"],\"articleSection\":[\"Advertising\",\"Podcasts\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/\",\"url\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/\",\"name\":\"Raymond's - The Complete Man Point of View\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2022\\\/07\\\/01\\\/raymonds-the-complete-man\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/onlykutts.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/Podcast-scaled.jpg\",\"datePublished\":\"2022-07-01T09:54:28+00:00\",\"dateModified\":\"2025-03-28T10:46:58+00:00\",\"description\":\"The campaign completely repositioned Raymond's and reinforced the premium perception in customers minds. 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