{"id":1727,"date":"2021-07-03T07:49:21","date_gmt":"2021-07-03T02:19:21","guid":{"rendered":"https:\/\/onlykutts.com\/?p=1727"},"modified":"2021-07-03T07:49:22","modified_gmt":"2021-07-03T02:19:22","slug":"murphy-bonny-baby-radios","status":"publish","type":"post","link":"https:\/\/onlykutts.com\/index.php\/2021\/07\/03\/murphy-bonny-baby-radios\/","title":{"rendered":"Iconic Ads: Murphy &#8211; Bonny Baby &#038; Radios"},"content":{"rendered":"\n<p>When the signal from a radio station was good, two curtains in the magic eye of the radio would converge.&nbsp;<\/p>\n\n\n\n<p>The radio \u2013 Murphy.&nbsp;<\/p>\n\n\n\n<p>A wooden box, an embroidered cloth to cover it and a cute chubby toddler with his\/ her finger placed near the lips with a hint of a smile. It occupied a pride of place in the living room to listen to All India Radio, Vividh Bharati from Sri Lanka and all international stations.<\/p>\n\n\n\n<p>This brand came to India in 1948 and was synonymous with the healthy and cute baby seen in their advertising &#8211; one of the most famous product logos of the 20th century. One of the most popular compliments for beautiful and healthy children is to call them &#8211; &#8220;Murphy Baby&#8221; or &#8220;Murphy Munna&#8221;. Mothers wished their kids looked like the Murphy baby.<\/p>\n\n\n\n<p>Perhaps, one of the best ways to advertise Murphy had been calendars and posters with the baby\u2019s face often hung in gynaecology clinics, maternity homes, and barbershops. It was ubiquitous.<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img fetchpriority=\"high\" decoding=\"async\" width=\"540\" height=\"701\" src=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-vyj.jpg\" alt=\"\" data-id=\"1729\" data-full-url=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-vyj.jpg\" data-link=\"https:\/\/onlykutts.com\/?attachment_id=1729\" class=\"wp-image-1729\" srcset=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-vyj.jpg 540w, https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-vyj-231x300.jpg 231w\" sizes=\"(max-width: 540px) 100vw, 540px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"530\" height=\"525\" src=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-2.jpg\" alt=\"\" data-id=\"1730\" data-full-url=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-2.jpg\" data-link=\"https:\/\/onlykutts.com\/?attachment_id=1730\" class=\"wp-image-1730\" srcset=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-2.jpg 530w, https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-2-300x297.jpg 300w, https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-2-150x150.jpg 150w\" sizes=\"(max-width: 530px) 100vw, 530px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/Murphy-3-768x1024.jpeg\" alt=\"\" data-id=\"1731\" data-full-url=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/Murphy-3.jpeg\" data-link=\"https:\/\/onlykutts.com\/?attachment_id=1731\" class=\"wp-image-1731\" srcset=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/Murphy-3-768x1024.jpeg 768w, https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/Murphy-3-225x300.jpeg 225w, https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/Murphy-3.jpeg 960w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>National Advertising was entrusted with creatives. Murphy\u2019s famous advertising tagline was sung by Mohammad Rafi: \u201cMurphy Ghar Ghar ki Ronak, Tarah Tarah ke Murphy radio, la Deten Hain Ghar Mein Jaan\u201d.<\/p>\n\n\n\n<p>As the original Murphy baby, who was a girl, had died, three-year-old Kagyur Tulku Rinpoche from Manali was used as the model as he looked identical to the original one. Mothers loved him, and he was the benchmark for bonny babies.<\/p>\n\n\n\n<p>Stars like Sharmila Tagore and Vyjayanthimala Bali too, have endorsed the brand in the 1960s.<\/p>\n\n\n\n<p>In 2012, \u2018Murphy baby\u2019 made a filmi comeback in the movie Barfi! Terms like \u2018Murphy Radio\u2019 and \u2018Murphy Munna\u2019 were used in the title song to suggest that the hero\u2019s mother desired to have a child like the \u2018Murphy baby\u2019. Ranbir Kapoor\u2019s name in the film \u2014 Barfi \u2014 is inspired by Murphy.<\/p>\n\n\n\n<p>While the brand Murphy still survives in India, it no longer sells radios. Now, it exclusively belongs to Mumbai-based Shirodkar Group of Companies.<\/p>\n\n\n\n<p>Rinpoche later became a Buddhist monk for 20 years and then finally married former actress Mandakini<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Murphy was synonymous with the healthy and cute baby seen in their advertising &#8211; one of the most famous product logos of the 20th century.<\/p>\n","protected":false},"author":1,"featured_media":1728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[39,389,387,388],"class_list":["post-1727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","tag-advertising","tag-calendars","tag-murphy","tag-murphy-baby"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Iconic Ads: Murphy - Bonny Baby &amp; Radios Point of View<\/title>\n<meta name=\"description\" content=\"Murphy was synonymous with the healthy and cute baby seen in their advertising - one of the most famous product logos of the 20th century.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onlykutts.com\/index.php\/2021\/07\/03\/murphy-bonny-baby-radios\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Iconic Ads: Murphy - Bonny Baby &amp; Radios Point of View\" \/>\n<meta property=\"og:description\" content=\"Murphy was synonymous with the healthy and cute baby seen in their advertising - one of the most famous product logos of the 20th century.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/onlykutts.com\/index.php\/2021\/07\/03\/murphy-bonny-baby-radios\/\" \/>\n<meta property=\"og:site_name\" content=\"Point of View\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-03T02:19:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-03T02:19:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/onlykutts.com\/wp-content\/uploads\/2021\/07\/murphy-baby.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"625\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Vejay Anand\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/onlykutts\" \/>\n<meta name=\"twitter:site\" content=\"@onlykutts\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vejay Anand\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2021\\\/07\\\/03\\\/murphy-bonny-baby-radios\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/onlykutts.com\\\/index.php\\\/2021\\\/07\\\/03\\\/murphy-bonny-baby-radios\\\/\"},\"author\":{\"name\":\"Vejay Anand\",\"@id\":\"https:\\\/\\\/onlykutts.com\\\/#\\\/schema\\\/person\\\/c6940b43e5f6dbe5a3a0c4f8541ec277\"},\"headline\":\"Iconic Ads: Murphy &#8211; 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