sonal dabral

Iconic Ads: CPAA – Be Nice to Smokers, they die faster

This was primarily targeted at youngsters who thought they were too young to die and cancer happens only to older…

3 years ago

Iconic Ads: Asian Paints – Pongal Celebrations

Every festival has a unique reason to celebrate. It is also seen as an opportunity to refresh, bring in the…

3 years ago

Iconic Ads: Perk – Thodi Si Pet Pooja

Cadbury Perk targeted casual snacking dominated by chips and wafers. Positioned as a light snack for subduing the first pangs…

3 years ago

Iconic Ads: Le Sancy – Rahul Pani Chala Jayega

Kids were named Rahul after this advertisement. A 10-year-old kid danced to a song in the bathroom. Rather than having…

3 years ago

Iconic Ads: Binnie’s – Humko Binnie’s Mangta

The line was written to reflect a attitude. One of the first Hinglish taglines

3 years ago