This advertisement was to highlight that Maruti Service Stations existed even where there are no places to stay or eat.
It was time to have a common identity across all the circles (areas) of Airtel. An emotional route was taken.
Gold Spot needed to reposition itself in the mid-80s. It also wanted to capture the youth market. And move up…
A single line formed the basis for a timeless campaign as color would be timeless and everywhere.
Give Me Red - Three simple words that held out a brash promise of raw power, energy, exciting and young…
With his rising star-power and tough facial hair, Palmolive capitalized. The commercial suggested that Kapil Dev's cricketing prowess was matched…
The Sarees were shown as fashionable attire and Garden was positioned as a fashionable brand by clever advertising
A fun, quirky line changed the fortunes of Tata Sky and DTH in India. DTH adoption accelerated after this campaign