Parker Pens was among the best pens in the world. Showcasing its superiority and class by leveraging snob appeal
Hovis Bike Ride's popularity has been put down to its nostalgia for wholesome images of village life, as well as…
Advertising for Hamlet helped it become the best selling cigar in the UK. Four out of every ten cigars sold was a Hamlet.
The tagline came from a eureka moment to a sleeping Lovelock at 3 AM in the morning who was under…