Pets

Dog Food Trends to Watch Out For

The canine food market is growing. Brands of pet food need to evolve with the shifting preferences of their target…

2 years ago

Sustainability in the Pet Food Industry

There is an increased awareness on customers to purchase pet food that use sustainable products and practices

2 years ago

Millennials Are Driving the Indian Pet Industry

Millennials have brought about a huge change in attitudes towards pets. Thanks to them, there is an increasing number of…

2 years ago

Puffery Claims In Petfood Marketing

Puffery claims are misleading customers by promising something which cannot be proven

2 years ago

A New Dog Is Topping A Top Dog – How Chewy Is Beating Amazon

One owns e-commerce, but the other owns the doggie bowl. Chewy is overtaking Amazon focussing on customer service

3 years ago

Natural Health and Wellness for Pets – Retailer Implications

Pet parents are increasingly resorting to natural methods to treat pets. Retailers will play a huge part in educating them.

3 years ago

Pet Parents Are Becoming Pickier

Pet Parents are becoming pickier even in grooming. They are becoming increasingly conscious of the ingredients.

3 years ago

What 2022 Holds For Pet Care – Indian Trends

2022 for Pet Care in India will see developments centred largely on pet health and well-being.

3 years ago

Humanization and Human-Grade Pet Food

Thanks to Humanization, many pet owners are shifting from "high quality (for pets)" to "humanised."

3 years ago

Private Labels in Pet Care Marketplaces

The Pet Care Marketplaces in India needs to plan better and look at private labels strategically rather than tactically

3 years ago