The advertisement is both highly skilled and sexually suggestive. It's racy, law breaking, casual pickups & more - All in…
One of the most influential ads ever was the Volkswagen snowplow commercial. It was ingeniously simple. It was groundbreaking
Parker Pens was among the best pens in the world. Showcasing its superiority and class by leveraging snob appeal
Brand identity is under the direct control of the brand owner, whereas brand image represents the outsider's subjective opinion of…
The campaign's goal was to reconnect with customers on an emotional level to increase brand loyalty to Heinz
The advertising for Mates changed the way people looked at condoms. It was tackled in a fun way rather than…
A Clio-winning commercial from Japan in 1984, using a toy firefighter to demonstrate the durability of National batteries.
Skittles constantly did great advertising. The challenge is to keep at it and produce advertising which engages customers like earlier
The Guardian approached BMP with a brief for a fresh concept to highlight the paper's distinctive independence
Shrinking to grow can be a viable strategy for businesses that are struggling or that want to reposition themselves for…